FOR IMMEDIATE RELEASE                                                                        October 1, 2008 


            Northwestern Oklahoma State University will offer a new window to the world on Oct. 8 as it launches a newly-designed web site.

            The new web site will feature a striking new design and employ features that should increase return traffic.

            “Our web site is an important element in our overall recruitment and communications plan,” said Steve Valencia, associate vice president for university relations. “Northwestern has made significant progress in many areas over the past few years, and it was time we made similar progress on our web presence.”

            Northwestern worked with Element Fusion, an Oklahoma City web services firm, on developing a design and content management.

            The new home page will feature rotating photographs, university news, profiles featuring students, alumni and employees, and a student calendar of events.

            Another aspect of the new web design is a new portal developed by the University’s Information Technology department that will allow students and employees to conduct much of their administrative business in a protected site not accessible to the general public.

            Beginning Oct. 1, visitors to Northwestern’s existing home page – – will have the opportunity to preview the new site by following the designated links.

            Valencia said even though the site will launch on Oct. 8, work will continue on it for several more months.

            “Redesigning a site as large as ours and building a navigation structure is a significant task, and there may be some challenges along the way,” Valencia said. “Launching the site will allow us to get immediate feedback on the site, allowing us to analyze what is working well and where we may need to do some additional work. It may take until the end of the year before we feel comfortable that we have all of the bugs worked out.”



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Northwestern Oklahoma State University
Steve Valencia, Director
Office of University Relations
709 Oklahoma Blvd., Alva, OK 73717
Phone: (580) 327-8478  Fax: (580) 327-8660

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